How do we decide the sensory-specific evidence for our result


Question:  One of the hurdles that we are facing right now with Measure Design is that we did not yet define a scope and it gives us some difficulties for deciding what would be the sensory-specific evidence associated with the result.  Can you give me some advice on this please?

Whenever you struggle with what the sensory-specific evidence would be for a result, it means you don’t have well articulated result yet.

If you can’t describe what you’d see, or hear or touch, or detect in some way, if your result was happening, it means you don’t understand what the result is yet. So it’s too early for Measure Design.

You need to go back to Results Mapping, and in particular the Measurability Tests template, to make your original goal more clear, specific and observable. If that doesn’t work, then you simply don’t have a good enough appreciation for what the original goal even means. So you either don’t have the right people in the room to design the measures (that is, the people who chose the goal), or the goal was the product of superficial planning.

Sadly, this is very common!